To launch its new B-1 multi-sport shoe, Teva is organizing the Teva B1-G Air contest (http://www.teva.com/b1/air_contest.html), for which the company is inviting participates to enter a video of two minutes or less of their “big air trick.” It can be any sport. Videos will be judged on most viewed, most original, and the biggest air.
Teva B-1 multi-sport shoe
Jeff Lenosky and Aaron Chase are two athletes that pitched in to help Teva film the first video, which is online now. They will also be two of the judges in the contest. The grand prize winner will receive a trip to the 2010 Teva Mountain Games to participate in the Serac Adventure Film school (http://www.tevamountaingames.com/ev_film.cfm) and a donation will be made in their name to IMBA to help build Valmont Bike Park in Boulder, Colo.
Go here for more info or to enter your two-minute video for a chance to win in Teva’s B1-G Air contest — http://www.teva.com/b1/air_contest.html