‘Add Your Own Scenery’ Photo Contest

The goal of Merrell’s new Add Your Own Scenery promotion is to make “the world’s largest panoramic photo” and also help support public lands around the world. Not a bad theme. Here’s how it works: People upload their own photos (and type in the geographic data of where it was taken) to help build the online panorama.

Along with this, the company will donate money to the National Parks Foundation, American Hiking Society, Conservation Alliance, and other organizations — up to $250,000 total. Bonus: The most popular image in the project will entitle the photographer to a $5,000 adventure trip! Go to http://www.addyourownscenery.com for all the deets.

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Stephen Regenold is Founder and Editor-In-Chief of GearJunkie, which he launched as a nationally-syndicated newspaper column in 2002. As a journalist and writer, Regenold has covered the outdoors industry for nearly two decades, including as a correspondent for the New York Times. A father of four small kids, Regenold and his wife live in Minneapolis.