Justin's Nut Butter
September 25, 2008
In the old days of sports nutrition, before athletic gels became a de facto food for aerobic types and endurance athletes on the move, there was an original quick calorie boost called peanut butter. Spoon up a dollop, put it on your tongue, and you’re into a couple hundred calories and a serving of carbs quicker than you can say Skippy and Jif.
On events ranging from mountain climbs to cross-country ski races, peanut butter has fueled me for years, mostly spread on bread and stuffed in a backpack though also spooned onto pita with apple slices and — on more than one occasion — squeezed alone from the depths of a plastic baggie to eat plain and pure.
Nut butter in an athletic-gel-like squeeze pack.
As a nut-butter aficionado — as well as a boy raised on PB&Js — the salty sustenance gave a nutritional boost and served psychologically as comfort food in times of athletic duress, be it on the face of Mount Rainier or at the verge of a bonk during the American Birkebeiner ski race.
So imagine my intrigue upon sampling Justin’s Nut Butter Squeeze Packs last month. These 32-gram packages are made to be carried in a pocket while outdoors or on the go. You tear them open and squeeze out the contents to eat just like an athletic gel.
But unlike the formulations found in a common sports gel, Justin’s Nut Butter (www.justinsnutbutter.com), a small Boulder, Colo., company, foregoes sodium benzoate, histidine, ornithine alpha-ketaglutarate and other lab-engineered enhancers. Indeed, the full ingredient list for Justin’s Classic Peanut Butter Squeeze Pack includes just two items: dry-roasted peanuts and organic palm fruit oil.
This natural mix produces an energy boost with 190 calories, seven grams of carbohydrates, and seven grams of protein — similar to the nutritional specs seen in mass market athletic gels.
But the Squeeze Packs — which come in plain, honey and cinnamon flavors as well as an almond-butter-based variety — have much higher fat content. The Classic Peanut Butter packs in 17 grams of fat, which makes this mixture too heavy for many athletic scenarios where a CLIF Shot or PowerBar Gel can do wonders.
Justin’s sells three flavors of nut butter — plain, honey and cinnamon.
I’ve come to prefer the Squeeze Packs during endurance events like ultra races or for meal-replacement during a long hike. You can eat the nut butter squeezed straight from the package or apply it to bread brought along to make a quick meal.
Justin’s Nut Butter makes a high-quality product, banking on natural and organic ingredients. I like both the peanut- and almond-butter varieties, though during activity the peanut-based product goes down much easier. The almond butter is too dry to eat without several slurps of water.
The packs — which sell for about $1 apiece at grocery stores like Whole Foods Market and at some Starbucks Coffee shops — are burst-resistant and strong. They won’t go bad without refrigeration, staying fresh in air-tight packaging for weeks before being squeezed and eaten, natural energy and a nutty boost rushing forth.
(Stephen Regenold writes The Gear Junkie column for eleven U.S. newspapers; see www.THEGEARJUNKIE.com for video gear reviews, a daily blog, and an archive of Regenold’s work.)
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Stephen, you say these packs will last “weeks”? I figured they last indefinitely since they’re sealed in foil. Hell, I keep jarred peanut butter on shelf for months and months. What do you think?