50 years ago, in 1965, the Grateful Dead formed as a band. All kinds of companies will hop on the anniversary occasion, including standby sandal brand Chaco.
If you’re planning to attend any of the concert dates during the Grateful Dead’s 50th Anniversary “Fare Thee Well” reunion, you might just want to rock some dancing bears on your feet.
Chaco will provide. The sandal maker today announced limited-edition webbing options featuring the classic Dancing Bears and tie-died designs based on the Steal Your Face logo colors.
Beginning 9 a.m. Friday, May 1, Chaco will offer pre-built, limited-edition sandals with unique Grateful Dead webbing options.
Later in the month, using the MyChacos custom design tool, fans can also choose to customize every every aspect of their Grateful Dead Chacos, from the sole to the stitching color.
Custom MyChacos will retail for $130 and the limited-edition, stock sandals will retail for $125.