According to company press materials, Samsonite has a history of equipping explorers. Apparently, when the company was founded in 1910, its products were made for intrepid travelers departing to dangerous and distant lands.
In 2008, the company is going back to those roots with a new division, Samsonite OutLab, which promises to “combine Samsonite’s 97 years of heritage, unrivalled travel expertise and technical know-how with an unbeatable depth of expertise from the outdoor world.”
The new collections bring “modern outdoor design, contemporary style and unrivaled functionality,” says the press release.
Here’s a peek at the product line, as per company verbiage. . .
Sloth — A highly contemporary collection of organic soft shapes, Sloth is a water and slash resistant collection using innovative construction techniques such as Superfabric and reversibility; designed for the more extreme outdoors traveler.
X+III Series — A technically innovative collection of bags and packs for the traveler who prefers to get off the beaten track to explore nature and culture with ease.
Tartaruga — Inspired by a turtle’s protective fortress, Tartaruga provides the ultimate, flexible and ergonomic protection using Samsonite’s extremely strong, and lightweight Curv material to cover and shield the wearer’s back and gear.
MOAB — Mobile Outdoor Active Bags. A statement collection of hybrid packs offering a rugged hard shell bottom with a lightweight functional soft top, for anyone wanting to combine a casual and sporty lifestyle.
Median — Tough and stylish, the collection is ideal for outdoor sport enthusiasts and everyday urban jungle explorers.
The Samsonite OutLab collections are available in a variety of styles to include daypacks, outdoor backpacks, laptop backpacks, duffels, wheeled duffels and messenger bags.
Available in early 2008.