2021 Ford Bronco Overlander concept

Ford Reveals Bronco Overland Concept for Off-Road Adventure

Looking for some ideas on how to outfit the upcoming Bronco for real adventure? Ford’s latest concept offers a look at some fun overlanding options.

Scores of classic Ford Broncos will descend on Tennessee this weekend for the annual Bronco Super Celebration. With the Great Smoky Mountains as its backdrop, the 4-day event will serve as North America’s largest gathering and celebration of the classic SUV.

But unlike years past, this year’s event will have some special guests of honor: all-new 2021 Ford Broncos. And while news of the reboot Bronco broke earlier this summer, Ford will offer up a little something special for the off-road enthusiasts in attendance.

The Bronco Overlander concept offers a first peek at how the SUV can suit up for extended adventures away from civilization.

2021 Ford Bronco Overlander concept

Ford Bronco Overlander Concept

This special edition SUV builds off the four-door Bronco Badlands Series, Ford’s answer to the Jeep Wrangler Rubicon. It features a high-performance off-road stability suspension (H.O.S.S.) system, Bilstein position-sensitive dampers, and seven-speed manual transmission (you read that right).

And 35-inch BFGoodrich mud-terrain KM3 tires wrap around 17-inch wheels, all powered by Ford’s 2.3L EcoBoost engine.

2021 Ford Bronco Overlander concept

But the concept goes further, strapping a two-person Yakima rooftop tent on factory racks and a WARN winch on the Ford Performance modular steel bumper.

A 1×40 RIGID lightbar also sits up top, accompanied by six additional RIGID podlights set around the Bronco to create a 360-degree lighting option. Meanwhile, the overland chops continue inside the build, with an ARB refrigerator with a slide-out tray as well as a cooking kit and stove.

It all sits in a built-out cargo management system that can also house a big YETI cooler, a gear box, and plenty of other extras.

The rear quarter window also has MOLLE grids inside for extra storage options, and a tailgate table and chairs round out the concept.

Ford didn’t list any pricing for the full buildout, but the 2021 Bronco Badlands will start at $42,000. And if nothing else, this only serves to inspire some outfitting ideas of our own. How would you equip the new Bronco?

To see the Bronco Overlander concept for yourself, check out details on Bronco Super Celebration East, happening through October 10.

Adam Ruggiero

Adam Ruggiero is the editor-in-chief of GearJunkie and a fan of virtually all sports and activities. From biking, running, and (not enough) surfing, to ball sports, camping, and cattle farming — if it's outside, it's worth doing. Adam graduated from the University of Minnesota with a BA in journalism. Likes: unique beer, dogs, stories. Like nots: neckties, escalators, manicured lawns.