Paracord Bracelet Unravels to 'Mini Rope' for Outdoors


“Wear it, unravel it, survive!” That’s the somewhat melodramatic but highly illustrative tagline for Survival Straps’ namesake product, a bracelet made of paracord that can be untied and unfurled in the outdoors in a time of need.

Survival Straps is an operation based in Florida, and its workers weave a high-strength cord — “550 test military spec paracord,” as the company touts — into a variety of bracelet types.

Survival Straps photo.jpg

Small bracelet unravels to high-strength, 16-foot mini rope

This month, I have been wearing the Regular Survival Bracelet model, which costs about $25. It is an inch wide and it looks like a bulky watch band on the arm.

It clasps closed with a stainless steel shackle. The company includes two types of pins, one steel and one plastic, to lock the shackle in place. The plastic pin will break away and release the bracelet if your hand gets caught up on an object descending a mountain or moving through the woods.

Survival Straps Buckle.jpg

Stainless steel shackle offers a solid lock on the wrist

The Regular Survival Bracelet model comes in multiple sizes and color choices. You can pick the paracord colors online to make a custom design.

The functional side of the design comes when you remove the shackle and unravel the cord. Whether you need to tie down a tent, sling an injured arm, or replace a boot lace, the bracelet cord can do the trick. You get about 16 feet of it from a Survival Straps bracelet.

Survival Straps Bracelet copy.jpg

Custom color options for paracord bracelet designs

Men’s, women’s and kid’s models are included in the Survival Straps line. Necklaces, watch bands, sunglasses straps, belts, and rifle slings — all made of paracord! — are other items the company sells.

Bonus: Survival Straps has an “if you use it, we replace it” policy. That means if ever you come into an emergency situation and have to unravel the bracelet, the company will send you a new one. A photo and a descriptive “survival story” is required for the replacement of the paracord band.

—Stephen Regenold is founder and editor of Connect with Regenold at or on Twitter via @TheGearJunkie.

Posted by William - 08/26/2011 12:41 PM

Now, why would I pay $25 for this when I can make it myself for far less?

Posted by jpea - 08/26/2011 02:46 PM

the same reason why any company makes almost any product – because people are lazy, unskilled, etc and they’d rather pay $25 for a quality-made product than put their own effort into it. seriously, you pay for shoes I would guess, but why not just mold the rubber and stitch them yourself?

Posted by joe - 08/26/2011 05:20 PM

Yeah, have fun knitting that thing yourself. Maybe you’re an expert rope twiner, maybe your time isn’t worth anything, but that would cost me more than $25 worth of time.

Posted by Alan - 08/26/2011 06:42 PM

We were doing the same kind bracelet ( but with normal rope ) when i was a boyscout 30 years ago.
The stainless steel manila was the expensive part of it :p
I was unraveling and making again mine to occupy myself when my father was driving.
Thanks for the idea, im going to teach my son to do that.
Ill just wont tell him about the survival BS.

Posted by Chris walker - 08/27/2011 04:13 AM

Man, I can’t believe some people are on this blog comment. It’s a great idea and survival isn’t bs. Try being a bit more positive team. A company, meaning people are doing great. Support them.

Posted by William - 08/28/2011 10:05 AM

Did I step on some toes? All this because I pointed out that readily available 550 cord can be easily braided just like this.

Posted by Paul - 08/28/2011 12:51 PM

jcrew sells something very similar and guess how much they charge? $105!!! must be cause the guy who makes them is a former model…

Posted by Mike - 08/28/2011 08:21 PM

Their Wounded Warrior Project line is great stuff as well. Great company.

Posted by Tim - 09/01/2011 10:56 AM

Hi have to agree William, these are nothing but method to dump excess para-cord on the market and generate demand for more; mass consumerism. At the OR Show one of these “survival companies” actually suggested to my wife that she could rappel out of a building on the cord!

Posted by Tass - 09/01/2011 10:59 AM

They are very easy to make, I found instructions online and my AWESOME girlfriend knocked one out in a few minutes.

You can make one easily enough but then how do you bind the two ends together? We found a solution quickly enough, but otherwise that’s the biggest challenge.

Posted by Brian - 09/01/2011 12:04 PM

They also sell them at REI for $10 just with plastic buckle. Yeah, you can make your own but for your time & the parts, not much cheaper than $10. We are going to make some in Cub Scouts this year. Great idea & if they can sell them for $25, good on them.

Posted by Chip - 09/01/2011 01:50 PM

I really like them… but $25.00 is a bit high.

Posted by Eric - 09/02/2011 09:49 AM

The lemon/lime version does not appear to contain the seven thin nylon strings that are critical to the performance of type III cord. These appear to be a standard, easily weaved paracord bracelet with a unique, upmarket buckle.

You can get 10 buckles and 100ft of type III cord for about $9 online, enough to make half a dozen bracelets with stuff left over. It’s all about how you value your time.

Posted by Jarrett - 10/05/2011 08:01 AM

with paracord being less then ten bucks for 100’, i could make 9 of these in a half hour for approximately 9 dollars.

Posted by Jerry - 12/17/2011 04:28 AM

I just wanna know who sells those adjustable buckles! I’ve looked everywhere for just the buckles and nada.

BTW, it costs me about $1.25 to make a bracelet and I sell them for $5.00 each.
I guess their time is worth more than mine :)

Posted by Jim - 12/24/2011 12:50 PM

The $25 is all in the buckles. The paracord or even the time to make the bracelet is nothing. I wish I could find/make buckles like that.

Posted by Sufia - 02/28/2012 02:10 PM

I am looking at your paracord bracelet with the the shackle that says “ survival strap”.
Please call me at 301-960-4555 (8-4:30pm EST) or email me with more info.

Posted by Stephanie - 07/26/2012 06:56 PM

What’s the name of this braid, or how-to instructions… please an thank you!

Posted by Stutz - 09/24/2012 03:44 AM

Paracord bracelets are so tacky. All the “tacticool” guys are wearing them now. There are grown men at my workplace who sport these chunky things every day. I like tactical gear as much as the next guy, but this is more of a douche-bag fashion statement. Just keep some cord in your pocket, your gear bag, wrapped around something else…anything. You don’t need a fat bracelet hanging on your wrist all day. Make one in bright colors and give it to your woman, but keep your man-hands manly.

Posted by Hunter - 11/27/2012 12:34 PM

Which survival braclet weave is quickest to unravel?

Posted by Donnie - 04/30/2013 07:08 PM

I want to get some of those now. Clasps but can’t find them anywhere. Dose anyone have any suggestions.

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