New from The North Face, the #maxyourdays theme inspires outdoors recreation that packs the long days from sunrise to sunset (which can be really long where I’m typing this in Alaska!). The video by Sherpa Cinemas is slick, rowdy, and fast paced. As TNF puts it:
“Good news dirt babies, the Solstice is here, and you know what that means — mother nature is open late and looking to party. So go forth and get filthy, breathe heavy, and for the love of all that’s holy, squeeze the day till it pushes back. Max your days.”