From event-winning bikes to factory overages, Red Truck sells pros’ and brands’ excess gear at a discount. And every purchase benefits a charitable cause.
It can be a real pain finding quality gear online for a fair price. Craigslist, eBay, even niche marketplaces like The Pro’s Closet and Midwest Velo Swap – they all have hit-or-miss inventory. And, too often, sellers are hard to reach.
But Red Truck aims to change that. Though live now, the site will launch its grand opening at next month’s Canyon Belgian Waffle Ride and Sea Otter Classic in California.
Founded by former Nike product developer Michael Bergmann, Red Truck lets brands monetize old products and helps athletes raise awareness and funds for its preferred charities. And for the rest of us, it provides a high-end online shop for performance and collectible gear.
Red Truck: ‘Gear That Gives Back’
Connecting everyday people with athletes and charities is awesome. Though Red Truck currently has a road cycling focus, the brand expects that to expand following its West Coast launch.
We spoke with Red Truck communications manager Jeannette Faber, who told us the brand aims to expand its platform to other disciplines as it grows.
“Road cycling is just the start,” Faber told us. “Because that’s what we know.”
