Part G-Class ad campaign, part Vampire film, Mercedes’ short film ‘Immortal Love’ has our hearts pumping on Valentine’s Day.
A new ad campaign entitled “For those who live forever: The immortal G-Class” kicks off this Valentine’s Day with an 8-minute film about the love affair between a vampire and a mortal, called “Immortal Love.”
The idea of the campaign is to cement the idea of the G-Wagon’s “stronger than time” slogan, as it has survived on the automotive landscape now for over 40 years.
G-Class Immortal Love
This film is both cinematically entertaining and (of course) a big advertisement for the Mercedes G-Class. It was made to show that love is eternal and can overcome big divides. Mercedes says it’s a modern interpretation of the classic “Romeo and Juliet” love story.
While the Mercedes “Immortal Love” story could be seen as having a tragic ending, others might argue that it solidifies the eternal love between the two main characters.