10 Fishy New Rapalas Coming To Market Now

Fishing lure manufacturer Rapala introduced a slew of new lures earlier this summer that are coming to your favorite bait shop now. These fish replicas caught our eye, and may catch the eye of that lunker, too.

DT Serious ‘Custom’ Paint

Rapala’s Custom High Definition finish is a life-like replica of natural color patterns. It is available in the Rapala DT Series, pictured below, and the Scatter Rap Shad and Scatter Rap Minnow, the Shad Rap and the Original Floating Minnow.

Rapala DT4_Custom HD_Hero



Scatter Rap Tail Dancer

The Scatter Rap Tail Dancer combines the wild “wide-tail” action with an evasive, erratic side-to-side searching presentation. The lure is designed with a reactive banana-shaped profile and rounds out the series with an aggressive, deep-diving bait that swims at depths of 11-to-19 feet for open water trolling.

Rapala Scatter Rap Tail Dancer

Shadow Rap Deep

The Rapala Shadow Rap mimics the final dying moments of a minnow.

Shadow Rap Deep_Carbon

Unlike conventional jerkbaits, which move on a steady forward path, with a twitch of the rod, the Shadow Rap kicks nearly 180 degrees right, then left with very little forward movement, allowing anglers to keep the bait in the strike zone longer. It is available in two models, the deep diver, above, shallow diver below.

Shadow Rap Shallow

Shadow Rap_Silver

Storm Arashi

With a limited side-to-side action and body roll that maximizes diving depth and reduces fatigue caused by long retrieves, Storm has expanded its line of ARASHI crankbaits with the new ARASHI Rattling Deep 18 and ARASHI Rattling Deep 25, allowing anglers to take these baits deep.

Storm Arashi Deep 18

Designed to swim at 18 and 25 feet respectively, these cranks have a single cadence rattle that creates a low-frequency sound that mimics popular forage species and penetrates deeper through the water column, yet is not overpowering. With the ARASHI Series’ signature circuit board lip, self-tuning line tie, rotated hook hangers and 3D holographic eyes, bass fanatics have another weapon to add to their arsenal.

Storm Arashi Deep 25

Storm Arashi Deep 25

Storm Arashi Top Walker

Storm Arashi Top Walker

Terminator Walking Frog

Tail-weighted to increase casting distance and stability on the retrieve, this frog has a custom VMC frog-gap hook for both heavy cover and open water.

Terminator Walking Frog

VMC Gliding Jig Oklahoma

Unlike anything you’ve ever seen, VMC introduces a new type of jig with a weedless hook and two patterns to tempt fish when nothing else works.

VMC Gliding Jig Oklahoma


VMC Gliding Jig Willow

VMC Gliding Jig Willow

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Editor-in-Chief Sean McCoy is a life-long outdoorsman who grew up hunting and fishing central Wisconsin forests and lakes. He joined GearJunkie after a 10-year stint as a newspaperman in the Caribbean, where he learned sailing and wooden-boat repair. Based in GearJunkie’s Denver office, McCoy is an avid trail runner, camper, hunter, angler, mountain biker, skier, and beer tester.