‘If I Die Up There, That’s A Beautiful Place To Die’

In what may be the most solemn and melancholy (but also beautiful) “brand video” we’ve ever seen, Filson released “Open Door to Solitude” last month. It follows a 68-year-old man, Ed Zevely, as he rides into the Colorado backcountry to camp alone with his dog and two horses.

The film is kind of an anti-GoPro piece — long, slow, paced — but full with stunning scenes and unforgettable quotes from Zevely (like the one in this headline) about life, death, and existing in the mountains as an ultimate “get away from it all.” It’s worth the six minutes. Soak it in. —Sean McCoy



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Managing Editor Sean McCoy is a life-long outdoorsman who grew up hunting and fishing central Wisconsin forests and lakes. He joined GearJunkie after a 10-year stint as a newspaperman in the Caribbean, where he learned sailing and wooden-boat repair. Based in Denver, McCoy is an avid trail runner, camper, hunter, angler, mountain biker, skier, and beer tester.

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