Pack brand Mystery Ranch is promoting its newest ski packs not on social media, but in a short film — to show us new pack features and some gorgeous skiing.
A cornice three times the size of a VW bus. A bad storm. The latest in-house film from Mystery Ranch brings employees together with skiers Carston Oliver and Eric Balken to explore the best backcountry skiing in Alaska. Plus, the brand gives an inside look at its new ski packs that took over 2 years to develop and test.
The film opens with heart-thumping music and heightened sounds of wind and snow, and then quickly switches to a much more casual tone. It’s conversational, with plenty of bleeps and oops moments. There’s bad weather, unstable snowpack, steep lines, touring, and more. Plus, we get a brief glimpse into the functionality of Mystery Ranch’s ski packs.
If you’d like watching Montanans step out of their comfort zone and take on the vast expanse of Alaska (oh, and awesome big-mountain drone footage), this short film is for you.
The full-length film “Facets” premiered at the brand’s 20th-anniversary celebration at the Outdoor Retailer Snow Show last week.