Can-Am looks to fulfill its goals of protecting and respecting the environment by partnering with the leading off-road travel nonprofit, Tread Lightly.
Money and tools are what Can-Am has committed to Tread Lightly trail crews in Utah. The new partnership between the groups includes the use of a Can-Am Defender Max Limited and a Defender 6×6 Limited to help trail workers get where they’re going and arrive with the tools and materials they need once there.
The Tread Lightly crew has put the rigs to work already, helping maintain six of Utah’s most popular off-road trails on public lands. During July and August, the nonprofit’s team began projects at Ward and Farmington Canyon, Big Hollow Stansbury, Tusher Tunnel, Bear Fork, Clyde Creek/East Fork, and Mud Creek. The partnership plans to add six more restoration projects to its agenda soon.
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Treading Lightly With UTVs
Julie Tourville, Global Marketing Director for Can-Am Off-Road at BRP, said the agreement helps the brand fulfill its goals of community and environmental impact.
“This partnership with Tread Lightly! is an opportunity for us to show our commitment to protecting and respecting the environment and making a positive and lasting impact on our communities,” said Tourville. “We knew right away that Tread Lightly! was the best partner for us to work with to achieve these goals. They are experts in this field and have been leading the way for more than 30 years.”
Tread Lightly focuses on education and resource stewardship, especially among OHV user groups.
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