Will Smith’s name may not be the first that comes to mind when you think of glamping. But Anderson Mobile Estates, a prized maker of celebrity RVs, is poised to change that.
7744 Ranch sounds like a suburban enough address, but that’s not quite the case. Located in the once-quaint Austin, Texas, the humble-sounding 7744 Ranch is a new home to some of Hollywood’s showiest retired land yachts.
The company behind the RV resort is Anderson Mobile Estates (AME), a brand that engulfed the custom celebrity motorhome market in the 1990s — and continues to design high-end RVs for the rich and famous. Now, AME is tapping into the tourist industry and repurposing some of its flashier, retired estates as stationary rentals.
As a custom RV designer, AME has catered to Sin City A-listers like Leonardo DiCaprio, J-Lo, Stallone, Mariah Carey, Vin Diesel, and Simon Cowell, to name a few.
The price tags on many of its mega buses graze seven figures, and Will Smith’s $2.5 million “The Heat” RV is the most expensive AME movie trailer of all time. At 1,200 square feet, it’s also one of the biggest motorhomes in the world.
![TheHeatRV (photo/Enes Yilmazer, YouTube) Will Smith's $2.5 million glamping RV 'The Heat'](https://s3.amazonaws.com/images.gearjunkie.com/uploads/2022/05/2022-05-10-18TheHeatRV.jpg)
Glamping in Will Smith’s RV
After 20-plus years of service, “The Heat” is now back in AME’s hands and ready to live out its retirement as a 7744 Ranch glamping rental. Here’s the hitch (get it?): One night in this rig costs around $1,200.
Before you clutch your pearls in sticker shock, consider the list of amenities “The Heat” has to offer — or, better yet, take a video tour. This two-story rig, not unlike its polarizing former occupant, absolutely slaps (depending on your POV) — and takes the concept of a rooftop tent to a whole new level.
‘The Heat’ Trailer Amenities
- 1,200 square feet of interior space
- Hydraulically activated “pop-up” second level
- 2 slideouts
- Second-level cinema
- Second-level master bedroom
- 14 TVs (I’m not even sure how that’s physically possible, but sure.)
- Makeup and wardrobe room
- Full kitchen
- 2 full bathrooms
- Living room
- Separate dining room
- Doors with automated “Star Wars” sound effects
- Granite countertops
- Hardwood flooring
- Soft leather upholstery
![7744 Ranch 7744 Ranch is a luxury RV resort by Anderson Mobile Estates in Austin, Texas; (image/Enes Yilmazer, YouTube)](https://s3.amazonaws.com/images.gearjunkie.com/uploads/2022/05/7744-Ranch.jpg)