Toad&Co’s CEO says the brand will ‘stand shoulder to shoulder’ with independent retailers until ‘life returns to normal.’
As fears mount around the spread of coronavirus (COVID-19), schools, businesses, even the Centers for Disease Control are urging people to stay home to prevent the spread of the disease. And while this has sparked a rush on certain household products like hand sanitizer, toilet paper, and more, the situation has left many retailers with full aisles and empty stores.
So in an effort to buoy its sagging retailer partners, Toad&Co, manufacturer of sustainable clothing and outerwear, this week announced it will distribute some of its online profits with independent brick-and-mortar shops.
“We cannot ignore the reality we could be facing a considerable retail disruption,” said Toad&Co CEO Gordon Seabury.
“Many of our retail partners have been major brand supporters, loyal partners, and friends over the last 20 years. I sincerely hope the disruption from COVID-19 is short-lived and low-impact on our businesses. But in the meantime, we stand with our retailers shoulder to shoulder.”
