Curling has become a darling sport of the Winter Olympics, and for 2026, Team USA will sport fresh new duds. For February’s games in Milano Cortina, USA Curling will sport stars and stripes–themed apparel from Columbia Sportswear.
Today, the brand released images of the full kit. And for the first time, fans can purchase replica versions to show their support.
USA Winter Olympic Uniforms by Columbia
Milano Cortina will mark the second time Columbia has outfitted USA Curling for the Olympics. The sportswear brand is returning after its participation with the team for the 2022 Games in Beijing. It also previously kitted out the U.S. Olympic ski team in 2018.
“Outfitting the United States Curling Team for the Olympic stage is an incredible honor and our teams have worked closely with USA Curling over the past several years to help propel them to the podium in Italy,” Columbia President Joe Boyle said in a press release.
“The uniforms are a testament to our commitment to these ambassadors — and we’re proud to support these athletes as they compete at the highest level.”
Patriotic Gear
In honor of the country’s upcoming 250th anniversary, each competition jersey includes at least 250 stars, and in true patriotic fashion, they include a red, white, and blue color scheme.
In addition to the uniforms, Columbia will also outfit the team with village wear designed to keep them warm while in snowy Italy.
The down puffer ($300) is made with the brand’s signature Omni-Heat Infinity system. This liner, which now includes a star pattern, is “built to retain body heat while remaining breathable using an expanded thermal-reflective pattern,” according to Columbia. It’s the same tech the outerwear brand shared with NASA to help insulate a lunar lander.
The zip-up fleece ($100) has a bold, distinct stars and stripes pattern that definitely says “Go USA!” Cotton T-shirts, baseball caps, and plush fleece beanies round out the lineup. Fans can grab this apparel for themselves on Columbia’s site and at select Dick’s Sporting Goods stores.
USA Curling recently garnered several Olympic berths as the team looks to medal at the upcoming Games. The last time the U.S. medaled in curling was in 2018 in PyeongChang, where the men’s team won gold.
