Editor’s note: This article was originally published on BikeRumor.
At first glance, the “new” SRAM Force AXS groupset looks shiny and completely new. Fresh graphics with subtle-yet-shiny paint catch the eye, and the one-piece chainrings and slimmer brake hoods give it a sharper, higher-end look. Both are huge improvements to the group.
Hiding under the hood is a big collection of incremental running changes that have been added to both Red and Force groups over the years and finally get codified here.

As a quick background, SRAM does a great job of making continuous minor updates and improvements to its products, but, perhaps surprisingly, a really bad job of talking about them. So many of the “new” things “introduced” here formally have actually been on the group for some time.
A few more noteworthy things: SRAM is (finally) dropping “eTap” from the name. It’s now just Force AXS, not Force eTap AXS. And, along with 2x Force AXS road group, the 1x XPLR gravel group becomes a proper “Force” group with the same updates, graphics, and details. Together, they’re a more cohesive collection of high-end-yet-approachable drivetrains for drop bar bikes.
2023 SRAM Force AXS Details

If you recall, Red eTap launched as SRAM’s sole 12-speed electronic group. Then, when the AXS version came out, Force AXS debuted alongside it, as the line’s second-tier electronic group.
Now, it gets its own launch, thankfully drops the eTap nomenclature, and reimagines what a second-tier group can offer … while trying really hard to eschew any stigma the term “second-tier” might convey.
To kick that off, it gets a new premium finish. A bit of gloss and sparkle in the Unicorn Gray brings it to life in the sun. That’s accented with shiny logos that have a bit of rainbow flash in daylight too. Fortunately, beauty is more than skin deep. Here’s what’s new about each component.
Shifters

The hoods get a refined shape … which is actually the same as the latest Rival group, with a smaller diameter that tapers down toward the front to create more finger clearance, finger wrap, and easier grip, particularly for smaller hands.


Brakes


Crank Arms & Chainrings






Front Derailleur



Rear Derailleur & Cassette




2023 SRAM Force Pricing
- Shifter/Brake Caliper, Front – $350
- Shifter/Brake Caliper, Rear – $350
- Rear Derailleur AXS – $377
- Rear Derailleur XPLR – $369
- Front Derailleur – $243
- 1x Crankset w/ spindle PM – $585
- 1x Crankset – $275
- 2x Wide Crankset w/ spindle PM – $585
- 2x Road Crankset w/ PM – $800
- 2x Crankset – $275
- 2x Power Meter Chainring – $410
- 2x Chainring – $245
- Cassette – $195
- XPLR Cassette – $222
- Chain – $50
Force eTap vs. Force AXS Weight Comparison

2023 SRAM Force XPLR Gravel Group







