Is This The Future Of ‘Adventure’ Racing? Hashtags Serve As Check-ins

I was in Salt Lake City, Utah, last weekend when my phone beeped, signaling a message that the race had started. I had 24 hours to get as many checkpoints as possible.

The Questival is a 24-hour outdoor adventure race

The race, called The Questival, was a unique combination of urban scavenger hunting and adventure racing and one of the craziest things I’ve ever done.

Not only was it a hugely competitive event with over 1,300 participants, it served as the launch for a new brand called Cotopaxi.

(See our initial coverage of the Cotopax launch: “Cotopaxi Is A Brand That Plans To Change The World With ‘Gear For Good’”)

I teamed up with three journalists from Utah to race. We spent 24 hours driving all across the state, jumping into hot springs, skiing, flying in a prop plane, and completing other crazy quests.

Quite the view from the prop plane

Tasks varied from paragliding off a mountain, to performing community service at an elderly home, and everything in between. There were 184 different missions for teams to choose from that earned points; the team with the most points wins.

Teams had to stick together for the whole race, and take a photo while holding the Cotopaxi backpacks that were included in the registration.

To claim our points, we uploaded photos to social media using the required hashstags: #cotopaxi, #gearforgood, and #questival. We then used the Questival App (created just for this race) to check off our completed challenges, and add up our points.

The top all-female, all-male, and co-ed teams received trips to Kilimanjaro, Bangor Wat, and Machu Picchu. While our team didn’t win, I still had fun trying to see how many different challenges we could check off while traveling all around Utah.

Here is a glimpse of some of the challenges we encountered over the course of of the 24-hour race. — Amy Oberbroeckling

Challenge: Take a photo with a county sign
Challenge: Go sledding
Challenge: Watch the sun set. Photo by; @dougystyles
Challenge: Ride a chair lift
Challenge: Fight a Parking Officer with a banana. Photo by; @team_moxie
Challenge: Backcountry Ski one run. Photo by; @kaw7
Challenge: Sleep on water. Photo by; @contagiousllamas
Challenge: Paraglide off Point Of The Mountain. Photo by; @b_jurgy
Challenge: Float in the Great Salt Lake. Photo by; @brittmae24
Amy Oberbroeckling

Amy Oberbroeckling, an Iowa native, joined GearJunkie out of college and brought a passion for endurance sports as well as a flawless record in arm wrestling matches against famous rock climbers. Find her biking, trail running, cross-country skiing, camping, or tipping back a cold IPA.