Home > Motors

Land Cruiser Returning to North America: Toyota Makes It Official

Toyota's latest tease confirms that the Land Cruiser is coming to the North American market, and an exact date and time when it will be revealed.

Toyota Land Cruiser teaser 2(Photo/Toyota)
Support us! GearJunkie may earn a small commission from affiliate links in this article. Learn More

Toyota continues to tease its new SUV, this time with a single image and two sentences. This time, however, the info confirms that it will be the new Land Cruiser — which we basically knew — and exactly when we’ll get much more info.

“Something great is on the horizon. The all-new Toyota Land Cruiser will make its world debut on August 1st at 9:20 pm EST.” That’s all the latest Toyota USA press release has to say, and it included the image above.

2024 Toyota Land Cruiser

So, next week we’ll know much more. The way it is written also hints not just a U.S. market new Land Cruiser, but maybe a world market one. That doesn’t make much sense, however, as the world only recently (2021) got the Land Cruiser 300 Series — which the Lexus LX 600 is based on. The last time we saw a new Land Cruiser at a Toyota dealership in North America was 2021, with the 200 Series.

The image reveals little, other than the new Land Cruiser will try to draw on its heritage. This teaser image shows a 60 Series, whereas the first teaser image (pictured below) shows a 40 Series.

2024 Toyota SUV teaser

So far, I’m sticking to my prediction. The new Land Cruiser for the U.S. market will be an iteration of the just-revealed 2024 Lexus GX 550.

Hopefully, it will be available with less luxury and more off-road goodies from the factory. Land Cruiser and off-road fans — like me — are really hoping that it will come in at a much lower price point than the 200 Series it replaces.

For more on what we know so far, read my post on the first teaser image Toyota revealed.

2024 Toyota SUV teaser

2024 Toyota Land Cruiser: US Gets Rebranded Lexus GX 550

Is Toyota's latest tease the North American market Land Cruiser? We think so. Read more…

Subscribe Now

Sign up to receive GearJunkie content direct to your inbox.

Subscribe Now

Sign up to receive GearJunkie content direct to your inbox.