Having the option to rent rather than buy a ski jacket is a huge step for the industry. And it’s maybe the ultimate convenience for infrequent skiers, travelers, families, those with less room (in a suitcase or closet), and more.
Today, GORE-TEX is announcing its Outerwear on Demand rental program, which gives consumers across North America access to a variety of GORE-TEX snowsports apparel — without having to make a big purchase.
The rental program “was created to expand the opportunity for consumers to have unmatched GORE-TEX technology, when and where they need it most,” wrote GORE-TEX. “Each item in the collection is an exclusive GORE-TEX garment uniquely engineered to stand up to the demands of the user and the stresses of a high-usage and cleaning frequency rental environment.”
Right now, men’s and women’s jacket and snow pants options are available in three color options each. The women’s jacket is insulated while the men’s is a shell. “We’ll also look at incorporating more options in the future based on feedback and demand from the consumer,” Chris Brennan at GORE added.
Consumers who rent can even mix and match tops and bottoms, and hopefully, with a variety of locations, will be able to rent locally, either near home or when traveling for a ski vacation.
Where to Find GORE-TEX ‘Outerwear on Demand’
Consumers will have multiple options for outerwear rental via the shops below (online and in-store options). Here are the participating locations:
- Jackson Hole Sports in Teton Village, WY
- Hoback Sports in Jackson, WY
- Wasatch Powder House in Salt Lake City, UT
- Motherlode Powder House in Alta, UT
- Deep Powder House in Alta, UT
- Rustler Powder House in Alta, UT
- Snowpine Powder House in Alta, UT
- Christy Sports in Dillon, Avon, Breckenridge & Denver West, CO
- Limelight Aspen and Limelight Snowmass in Aspen, CO
- evo in Denver, CO
- evo Sportstop in Whistler, BC
Prices for renting through the GORE-TEX Outerwear on Demand program will vary based on product, number of garments, and length of rental, but prices start at $50-60 per garment.