The INEOS Grenadier is a lot more than wishful thinking. Our Motors contributor Mercedes Lilienthal has the lowdown on what this new 4×4 is all about, and what stage it is in development.
As adventurers of the great outdoors, we experience Mother Nature through the gear we use, the clothing we wear, and the vehicles we take to get us there. There’s a new player in town producing a vehicle that could potentially change the landscape of off-roading as we know it. Enter the INEOS Grenadier, manufactured by INEOS Automotive.
Auto manufacturers are fleeing utilitarian body-on-frame 4x4s boasting solid axles and other off-road-ready qualifications. Instead, they’re playing up luxurious and tech-savvy soft-roaders. Those moves are leaving a widening gap of disparity between legitimate off-roading four-wheel drives and vehicles that wished they were one.
Will this automotive newcomer become an overlander’s mainstay, or will it blow away with the next wind advisory? Only time will tell as this French-made 4×4 — the INEOS Grenadier — enters North America with vigor.
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INEOS Who?
London-based INEOS Group, the godfather to newly formed INEOS Automotive, interacts with our everyday life, whether we know it or not. INEOS Group is a global manufacturer of chemicals and oil commodities. The parent company encompasses a multifaceted collection of 36 businesses employing 26,000 individuals.
Additionally, the INEOS Group’s production network incorporates 194 manufacturing plants in 29 countries. The INEOS Group facilitates ventures of all kinds and, as of late, it entered the off-roading world with INEOS Automotive, an autocentric entity formed a few short years ago.
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Realizing the marketplace gap, INEOS Group Chairman and British billionaire Jim Ratcliffe sought to create a utilitarian 4×4 to replace the now-extinct classic Land Rover Defender 110, a 4×4 he greatly admired.
Since the production of the old-school 110 ceased in 2016, Ratcliffe assembled top automotive professionals to create a unique version of the workhorse SUV — separate from Land Rover — with a different design and intent.
The Grenadier Prototype Progression
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A Smart Decision
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Grenadier Nuts and Bolts
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