Aspen isn’t just some mountain town in the Sawatch Range of Colorado. While fewer than 7,000 residents call it home, Aspen is known around the world as a destination for recreation, splendor, and affluence. It may not cater to everyone, but for those with discerning, high-class taste, the word “Aspen” rings with posh exclusivity.
Too much? It’s hard not to pour on the hyperbole when the eponymous resort has its own luxury timepiece. Launching today, Swiss watchmaker Hublot, in collaboration with Aspen-One (parent company of Aspen Snowmass) unveiled the Big Bang MECA-10 Aspen One, the third installment in the collaborative line.
And it’s not just a mouthful; it’s a pocketful. It’ll set you back $27,400 to tell time by this special edition wristwatch.
Hublot Big Bang MECA-10 Aspen One Watch
What makes the special-edition collab so … special? On looks alone, the Big Bang MECA-10 Aspen One invokes a distinctly mountain town vibe. High contrast between the ceramic white bezel and black ceramic case is reminiscent of the striking snow-on-stone views between Aspen and Snowmass mountains.
Mix in the skeletonized construction to show off some of the high-shine titanium elements — a nod to Aspen’s silver-mining roots — and you have the core DNA of Colorado’s preeminent ski destination. With the Aspen Leaf logo as the 12 o’clock marker, it’s some sharp-looking wrist candy.
As for the horological specs, the Big Bang carries Hublot’s MECA-10 automatic movement. This is composed of 24 jewels and operates at 21,600 vibrations per hour (3 Hz). The watch measures 45mm in diameter, and the case is 15.95mm thick.
