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In The Spotlight: Jack Wolfskin Brand Profile

Jack Wolfskin Brand Profile
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Jack Wolfskin Logo Yellow

Jack Wolfskin: Spend time outdoors in Europe or Asia, and you will see these words emblazoned upon many jackets and packs.

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For 37 years, it’s been a brand known for building quality apparel and gear for adventures in the outdoors. From footwear and jackets to tents and backpacks, Jack Wolfskin designs and sells a huge variety of gear. For a primer, we highlight a few top-selling products; see the rest of the line on the company’s site.

– This post was sponsored by Jack Wolfskin. See its selection of products here.

Jack Wolfskin

[superhead]Best Selling Products[/superhead]

Men’s Cloudburst Hardshell Jacket ($100)

Jack Wolfskin Cloudburst Rain Jacket

When wind gives way to rain (and then to sun) the Cloudburst adapts. It’s made for variable weather and is one of the lightest TEXAPORE waterproof, breathable, and windproof jackets the brand makes. The jacket takes little space in a pack, stuffing into its own hip pocket.

Women’s Caribou Glen Fleece/Vest Combo ($160)

The Caribou Glen is a versatile, zip-on combination consisting of a knitted-look fleece and a windproof, quilted “gilet” vest. Wear both components separately or combine them with other products from the brand’s 3-in-1 line. The vest has a windproof outer fabric and synthetic insulation. The thick fleece has a soft reverse side. It is breathable, so moisture is expelled efficiently. Together, they form an effective combination for energetic outdoor activities.

Highland Trail XT 60 ($200)

Jack Wolfskin Highland Trail XT 60 Backpack

The Highland Trail XT 60 is a solid pack choice for extended treks through the foothills of the Alps or Rockies. With 60 liters of capacity, it has plenty of space for a weeklong trip. The suspension system provides mobility and comfort. The main compartment is roomy enough for clothing and supplies. And the large front zip gives access to items in the middle of the pack.

Men’s Activate XT Softshell Trousers ($100)

Jack Wolfskin makes the Activate XT trousers for fast-pace day hikes and backcountry trekking. The robust softshell fabric copes with the rigors of wilderness adventures. The stretchy, breathable fabric ensures comfort and freedom of movement. Four pockets provide ample room for essential items like your smartphone, money, and a knife.

Yellowstone III Vent Dome Tent $330

Tent

The Yellowstone III provides a well-ventilated shelter for shorter trekking and camping trips. It sleeps up to three people and has plenty of room for your adventure partners. Easy setup means you can spend more time on the trail or by the campfire.

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Founded In:

1981 in Frankfurt, Germany

Home:

Idstein, Germany

Mission:

To encourage people to get outside and make memories through experiences and personal adventures. Jack Wolfskin products enable people to stay comfortable and safe outdoors through its many inventions, new products, and technologies.

Buying Tip:

Jack Wolfskin prides itself on product and material innovation. With that, the brand uses many proprietary technologies in its gear. Look for TEXAPORE, a waterproof, windproof, and breathable fabric in its rain gear. Other proprietary tech includes Fibercloud and Microguard synthetic insulations in sleeping bags and apparel, or the Ergo Dynamic System (EDS) for adjustability in packs.

Jack Wolfskin

Fun Fact:

While still relatively unknown in North America, Jack Wolfskin is a giant company. It has 924 stores worldwide, including 243 in Europe, 661 in Asia, and two in Chile. It’s sold in roughly 4,000 retail outlets.

Sustainability:

The brand respects the diversity of nature and all living things, saying “Our earth is simply the most beautiful place in the universe and we only have this one. We do everything we can to protect it and we want to experience it and share it with others.” Read more about its sustainability efforts here.

Recent Awards:

Jack Wolfskin received a German Design Award for the functional design of its EDS Dynamic Pro 48 hiking pack. The Fair Wear Foundation awarded it “Leader Status” for its pioneering role in the implementation of fair and humane working conditions. Additionally, the company received an ISPO Eco Achievement Award for achievements in sustainability.

More Info:

Learn more about its products, processes, and commitment to outdoor gear on the brand’s site.
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