Once upon a time, Black Friday offered a single day of the best deals all year long. Now, of course, Black Friday is simply the focus point in a season of holiday discounts. This period of righteous deals not only stretches forward to Cyber Monday, but also backward through November, as more brands take advantage of the flexibility offered by e-commerce.
That means ever more opportunities for sales sleuthing across the infinite real estate of the World Wide Web. If that sounds like a lot of work — it is. Luckily, you have your friendly neighborhood GearJunkies to do the heavy lifting for you. So say hello to our guide to the best outdoor gear deals for Black Friday.
Many sales are already live, and we’ll regularly add to this list as the month progresses.
Black Friday Deals
Deals on Footwear
Don’t jog past this deal, runners! Path Projects makes some of our favorite running gear, including one of the Best Running Shirts of 2024. They’re currently running a holiday sale, offering up to 50% off. That includes the Wheeler FT Pant, which costs just $50 after the half-off discount.
Shop Wheeler FT Pant Shop SaleMore Footwear Deals
- Sports Shoes: Save up to 80%, including 50% off Merrell Speed Eco Waterproof Walking Shoes
- Adidas: Save up to 50%, including half-off the Duramo SL Running Shoes
- Nike: Save up to 40% off, including 34% off the Air Jordan 1 Mid
- CAT Footwear: Save up to 50% off, including 25% off the Men’s Invader Steel Toe Work Shoe
Deals for Outdoor Apparel
Get ready for whatever weather you’re facing this winter with four stellar deals on protective apparel from REI Co-op. You can find steep discounts from now until Nov. 25 on the REI Co-op Magma 850 Down Hoodie for both men and women, which sells for $175 after a 30% price slash.
More worried about rainy weather? Then consider REI Co-op Rainier Rain Jacket. Also available for men and women, it sells for $70 at 30% off. They’re solid jackets, which is why GearJunkie included them in our Best Down Jackets of 2024 guide.
Shop Down Hoodie Shop SaleMore Outdoor Apparel Deals
- 2XU: Up to 50% off apparel like the Form Bodysuit
- Arms of Andes: Up to 50% off alpaca apparel like the Alpaca Wool Arm Sleeves
- Alpinetrek: Up to 55% off winter apparel like the Stoic Mountain Wool Jacket
- Columbia: Up to 40% off apparel like the Men’s Cascadian Peaks Insulated Jacket
- Backcountry: Up to 85% off, including 75% off Kari Traa Haugamoen Parka
Deals for Grillers/RVers
Good news, meat lovers! Outdoor cooking brand MEATER will sell you plenty of its advanced grilling tools for 20% off. You can even save $150 on the MEATER Pro Thanksgiving Bundle, which includes a MEATER Pro wireless thermometer, MEATER blade, oven mitts, towel, and spices. Order it by Nov. 18, and it should arrive by Thanksgiving, the brand said. We’re big fans here at GearJunkie, as seen in our review of the MEATER 2 Plus.
Shop Thanksgiving Bundle Shop SaleMore Outdoor Lifestyle Deals
- BREEO: 15% Sitewide, including $60 off X Series Smokeless Fire Pit
- BioLite: Save up to 40%, including $113 off the FirePit+
- BougeRV: Save up to 50%, including 32% off 42 Quart (40L) Portable Fridge
- BLUETTI: Save up to 52%, including $900 off Bluetti Elite 200 V2
- GoalZero: Save up to 40%, including $300 off the Yeti 1000X Portable Power Station
Deals for Cyclists
Whether you’re looking for a new bike or simply new biking threads, you’ve got some sweet deals to choose from this Black Friday. As of this week, Pearl Izumi has kicked off its winter sale, offering up to 25% off lots of apparel. That includes the Men’s Pro Winter Jacket, which you can snag for just under $200 after the 25% discount.
Shop Men’s Winter Jacket Shop SaleMore Cycling Deals
- Specialized: Up to 50% off, including helmets like the Camber
- Competitive Cyclist: Up to 40% off, including 30% off Pinarello Grevil F3 GRX 600 Gravel Bike
- Pactimo: Up to 65% off, including for the Women’s Summit Aero Mesh Jersey
- AVENTON: Up to $800 off e-bikes, including the Pace 500.3 Step-Through Ebike
- Hunt Bike Wheels: Save up to 35%, including $900 off HUNT 44 Aerodynamicist Carbon Disc Wheelset
- Xtracycle: Save up to $1,350 on e-bikes, including $500 off the Swoop
- MOD Bikes: Save up to 50% on e-bikes, including $900 off the new MOD Easy SideCar Sahara
Deals for Camping
I could ask if this is the coolest tent ever — but for me, that’s a rhetorical question. DOD Outdoors is selling tents for 50% off right now, including the Kinoko Mushroom Tent, the “absolute favorite” of the DOD team for music festival weekends, for reasons that should be self-evident. At half-off, it costs $300.
Shop Kinoko Tent Shop SaleMore Camping Deals
- WildBounds: Up to 40% off sleeping bags, tents, including the Big Agnes Copper Spur HV UL1
- ROOFNEST: Up to $1,000 off rooftop tents, including the Condor 2
EDC Deals
Rejoice, knife lovers! From Nov. 1 to Dec. 5, Leatherman is offering 50% off customizations on its multitools, including the premium ARC and the bestselling Wave+, which we think is one of the Best Multitools of 2024.
Customers can add personalized engravings, unique designs, and fun patterns for a one-of-a-kind holiday gift. Shoppers can even upload their own artwork to personalize a Leatherman tool. But if you’re interested in non-custom tools — there are sale options for you, too. Check out the sale page to find multitools up to 60% off.
Custom Options Shop SaleMore EDC Deals
- ToadFish: Up to 35% sitewide, including 28% off EDC 7” Pocket Knife
Watersports Deals
One of GearJunkie’s favorite SUP-board makers, ISLE is offering some sweet prices on its inflatable paddleboards. That includes 40% off the enormous Megalodon 2, now $657 after a 40% discount. This board is big enough for plenty of multi-person adventures this fall.
Shop the Megalodon 2 Shop SaleMore Watersports Deals
Eyewear Deals
If you need some quality shades, it’ll be hard to beat this month-long Black Friday deal from ROKA Eyewear. Find plenty of eyeglasses and sunglasses for up to 40% off. That includes the Oslo Sunglasses shown above, which come in a variety of lens styles, and currently cost $165 after a 40% discount.
Shop Oslo Shades Shop SaleBlack Friday FAQ
1. What can I do to make the most of Black Friday?
Get ready now! Start making a list of the items you want. (It’s also helpful to set a budget to avoid overspending.) Research the normal MSRP prices of your favored gear to identify the best deals. If there’s a specific brand that you love, visit its website to sign up for deal alerts via email or text message.
2. What is the best time to shop for Black Friday deals?
While Black Friday itself is the big day, many retailers begin their sales earlier — as this guide illustrates. So you can start shopping online as soon as deals go live to snag the best stuff before it sells out. As for in-store shopping: Arrive early in the morning to get your preferred item before it sells out.
3. Can I find online Black Friday deals as good as in-store sales?
Yes, online deals can be just as awesome as in-store deals — sometimes even better. Retailers now love to churn out online-only promotions, often with discount codes. Perhaps more importantly, shopping online saves time and avoids crowds.
4. How can I avoid scams or misleading deals during Black Friday?
Always shop from reputable retailers and check for secure payment methods. Watch out for deals that seem too good to be true, and check reviews. It’s also a good idea to double-check the product details, as this will sometimes reveal the product is not exactly what it seems at first glance.
5. What are some additional strategies to save even more during Black Friday?
Keep your eyes open for coupons, cashback apps, and loyalty programs. Look out for bundles, as many retailers offer discounts when you buy multiple items, especially on Black Friday. Finally, keep an eye on return policies to make sure you can easily return or exchange items if needed. When you’re buying online, it’s always good to make sure you can return something that doesn’t work out.