Rumors began to circulate earlier this year following RAM’s annual dealer show in Las Vegas. Until now, however, officials with the truck marque and its Euro-American parent Stellantis had declined to comment.
They broke their silence following the unveiling of the RAM 1500 REV, which has already sold out its first year of production. That strong demand, backed by the “strong thumbs-up” response from the dealers who attended the Las Vegas event, convinced officials that there is a market for a smaller EV pickup, said Mike Koval, RAM’s CEO.
RAM Midsize EV Truck Is ‘Authorized’
“Now, I’m going back to work,” Koval said with a broad smile.
His comments were echoed by Stellantis CEO Carlos Tavares, who also came to the Big Apple for the debut of the RAM 1500 REV.
“They’ve been authorized” to begin work on the project, the Portugese-born executive told GearJunkie, adding that “it’s in the plan” that Stellantis now has for its growing line of battery-electric vehicles.
Decisions to Be Made
But Tavares cautioned that some specifics of the program “have not been decided yet.”
Among the details to be worked out — what underlying platform to use. The full-size RAM 1500 REV is the first model to use the big STLA Frame architecture, which is a bit more like a conventional body-on-frame platform. A scaled-down version is one of the options. The other is the smaller, but somewhat less capable STLA Large architecture.
Kovals is leaning toward the latter, he said, but it will depend on a couple factors, including the uses they expect the electric pickup will be put to. And that will depend on potential overseas sales.
Buyers in markets like Thailand, he explained, want the sort of payload and towing capabilities Americans associate with full-size pickups. But, because of their narrow roads, midsize pickups in most markets outside the U.S. are the hot sellers.
“We’re a global brand now, more than ever,” said Koval. He believes an all-electric midsize pickup might actually have more potential worldwide than the full-size RAM 1500 REV.

RAM Midsize EV Truck Design Work ‘Well Underway’
Either way, “we’re already in (consumer) clinics” with several design concepts for the RAM midsize EV pickup, Stellantis global design director Ralph Gilles said in an exclusive conversation. That end of the development program is “well underway,” he added.


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